Internship, International Marketing, Asia Pacific (m/f/d)

Bundesliga International GmbH is a wholly owned subsidiary of DFL Deutsche Fußball Liga GmbH and is responsible for the global marketing of the commercial rights owned by Bundesliga. The Regional Head Office APAC in Singapore was established 2012, the first European football league to open a base in the Asia Pacific region. Since then, the team has been working hard to develop the Bundesliga´s footprint in Asia. The office also functions as a port to Asia for the whole league – many Bundesliga clubs followed our footstep and opened offices abroad. The league`s growth is further illustrated by the opening of a representative office in Beijing, China. The team is determined to build on the Bundesliga`s strong connections to Asia over the coming years.

For support and further successful development of the company in the Asia Pacific region, we are seeking for an International Marketing Intern our Singapore office.

Internship, International Marketing, Asia Pacific (m/f/d)

Your tasks:

  • Assist in driving year-round activities across Asia Pacific, which includes undertaking and executing events and activities in local regions, including on-ground football club tours, Bundesliga legend tours, Bundesliga Experience events etc.
  • Work together with Media partners and other various stakeholders to create synergies and to ensure effective business operations
  • Conduct research and monitor Bundesliga’s performance across APAC region to support organizational and strategical development
  • Assist in creating reports, (sales-) presentations and other marketing material
  • Competitor benchmarking (social, digital and events in Asia Pacific)
  • Take on other ad-hoc tasks as required by the team

Your profile:

  • Student (Year 2 onwards) from the fields of business administration, sports management, economics or similar with a focus on marketing, communication & events with above-average academic achievements
  • Interest in the field of international marketing, communication, or event management
  • Basic knowledge of the media industry, media usage behaviour and the effects of digital media communication
  • Fluent in spoken and written English
  • High resilience and solution-oriented attitude 
  • Very good communication and interpersonal skills 
  • Team player who enjoys working in an international environment 

What we offer:

  • Working in the international and intercultural environment of the Bundesliga
  • Interesting projects and varied tasks with hands-on experience
  • Being part of a highly committed and dynamic team

Key facts:

  • Application deadline: 05.07.2024
  • Start dates: August 2024
  • Duration: 6 months
  • Location: Bundesliga International GmbH Singapore Branch, 6A Duxton Hill, 089592 Singapore

If you are interested in joining the team as International Marketing Intern from August 2024 to January 2025 reach out to us. We are looking forward to receiving your application with relevant documents (cover letter, curriculum vitae, certificates of studies and internships) via e-mail:

santino.shepherd@bundesliga-international.com and team@dfl.de